Dodoma Marathon to promote healthy living in Tanzania
As a means of supporting the Government’s initiative on healthy living, Tigo Tanzania, in collaboration with Visions Sports have launched an annual marathon dubbed as the Dodoma Marathon. The city of Dodoma will transform into a centre of fun and fitness for the whole family on November 12, 2017 as this growing capital hosts the inaugural event.
The announcement was made during a joint press conference held in Dodoma today, graced by the Regional Commissioner of Dodoma, Hon. Jordan Rugimbana.
“We are thrilled to be hosting an event which will not only bring the nation together, but one which promotes our diverse culture and tourism,” said Hon. Rugimbana. “With a high influx of visitors into the city we will see a boost in the region’s economic development,” he said.
Race weekend will include a 42km Full Marathon, 21km Half Marathon, a 10km Run and a 5km Fun Walk, with additional prizes awarded to top participants in each event distance. Elite marathon runners as well as first timers from across the country and beyond are expected to participate in this much anticipated competition.
“We are proud to sponsor an event which encourages people to remain fit and healthy, utilize their skills in sports and shine,” said Henry Kinabo, Tigo’s Zonal Director - North Zone. “We are looking forward to grow with this event, as it continues to bring fresh ideas to the table and supports local development while revealing Dodoma to the worldwide community,” he said, adding that Tigo would be sponsoring the 21km half marathon event.
Kicking off and finishing at the Jamhuri Stadium, the Dodoma Marathon will be a race like no other. With its majestic landscape and historical monuments, Dodoma city offers runners a picturesque backdrop as they make their way to the finish line.
“As we lead up to the marathon, we will continue to raise awareness and inspire others to live a healthy lifestyle and enjoy a greater sense of wellbeing,” said Ally Nchahaga, Managing Director of Vision Investments. “Once you get into the habit of maintaining a healthy routine, you will be able to see, feel, and experience the benefits of healthy living,” he said.
The Dodoma Marathon is supported by the Dodoma Regional Commissioner’s Office (RAS), Tigo Tanzania, Red Bull, SATO, Dudumizi and Strictly Communications.
About Tigo Tanzania
Tigo Tanzania is Tanzania's leading digital lifestyle telecommunications company. Tigo started its operations in Tanzania in 1995. Through its distinctive and diverse product portfolio in voice, SMS, high-speed internet and mobile financial services, Tigo has pioneered digital innovations such as the first Smartphone in Swahili, Free Facebook in Swahili, TigoPesa App, Tigo Mobile App as well as the first East African cross-border mobile money transfer with currency conversion.
For 3 consecutive years, Tigo has dominated market growth, becoming the second largest operator in Tanzania. With an aggressive expansion plan, Tigo launched 4G LTE network in Dar es Salaam and 24 cities around the country between 2015 and 2017. Tigo boasts a loyal 10 million registered subscribers, and directly and indirectly employs over 300,000 Tanzanians including, an extended network of customer service representatives, mobile money merchants, sales agents and distributors.
Tigo is the commercial brand of a Swedish company Millicom, a multinational firm championing digital lifestyle in 13 countries worldwide; with commercial operations in Africa and Latin America and corporate offices in Europe and the US.
Millicom’s footprint in Africa spans 25 years and our Swedish DNA means we are transparent, always act with integrity and abide to the highest ethical standards. Millicom has invested over US$1,690, million in Tigo Tanzania since 2007 and is listed on the Swedish Stock Exchange
For more information visit: www.tigo.co.tz
About Vision Investments
Vision Investments is a one stop centre for a complete range for strategic ideation and new technologies needed to place any business at front mark. Vision’s objectives are to identify, design, develop, provide and market effective sustainable solutions that meet specific client needs that ensure greater efficiencies, competence and strategic value-added solutions. Vision also specializes in web solutions, graphic design, marketing consultancy and event management.
Vision Sports related activities include
- Sports Sponsorship Acquisition & Management
- Sports Event concept & Origination
- Sports marketing and promotion
For more information visit: www.vision.co.tz